Become a more confident and effective
SEO professional

Join over 900 SEO professionals who have enrolled in the SEO MBA.

Tom’s SEO MBA course provides a unique and critical course one cannot find anywhere else – up-leveling your SEO career past SEO Manager.

Micah Fisher-Kirshner
VP of SEO & Content at Turn/River Capital

Tom Critchlow's SEO MBA course is one of the very few SEO courses that are worth 10x the cost. If you're interested in stepping out of the weeds to get buy-in with decision-makers at the executive level, this is a must-take course.

Greg Bernhardt
Senior SEO Strategist, Shopify

Tom's SEO MBA course is exactly what has been missing to take SEOs from channel masters to strategic marketers who can influence the course of a business.

Mike King
Founder & Managing Director, iPullrank

Two Course Bundle

Purchase both courses together at a steep discount for a limited time only.

$500

Buy Now
Access to Executive Presence. Over 5 hours of video instruction, case studies, resources, assignments and more. Learn more about what's included here.
Access to The Art of Client Management. Over 5 hours of video instruction, case studies, resources, assignments and more. Learn more about what's included here.
Real work templates. Get the full SEO presentation template, business model spreadsheet and kickoff questions document.
Lifetime access. Access anytime from any device.

FAQ

Can I purchase a group discount?
Yes for groups of 5 or more email me: [email protected]
Why did you stop selling it and then start again?
Well, I took a job in 2024 and wanted to focus my time and energy there but it hasn't stopped people emailing me all the time asking how to buy the course! So I'm putting it back live for people to purchase as they want.
Are input metrics really the key to success?
Yes.

The SEO MBA contributes 1% of revenue to carbon removal. See more info here.